Analytics to Monetize Your Online Video:
As an online video publisher, you need to demonstrate the power of your platform. We use industry-leading online video measurement solutions, helping publishers track content, audience, and advertising performance in a standardised and simplified way.
Better Metrics, Faster Decisions, More Sales:
MediaOnline provides a complete view into the online video performance across your site, your network of sites, and across syndication partners, helping align all video stakeholders on a common platform. This unprecedented visibility into video performance helps you achieve:
- Increased transparency for advertisers, content partners, and other stakeholders with trusted third-party metrics.
- Higher sell through of inventory, by finding fair value of inventory and additional monetization opportunities.
- Greater time on site by finding promotional opportunities for niche content.
- Access to new campaigns and inventory through Visible Measures.
Measure Paid, Owned, & Earned Media in Your Network
Provide analytics for your advertiser clients for their paid media campaigns. Surface top-performing video content on your owned sites. Uncover the audience-driven earned media that advertisers want to measure and optimise. MediaOnline, helps you measure:
- Branded content
- Pre, mid, and post-roll
- Homepage placements
Benchmark Performance to Make Data-Driven Decisions
With video performance coverage we can help you to benchmark:
- Ads and content performance
- Ad performance against content type
- Category performance